Visual identity | Brand application | Art direction | Website design | Packaging design | Social media campaign creation
Tambia: Designing an e-commerce brand selling single-origin speciality coffee from farms in Colombia
Tambia is a UK-based specialty coffee brand selling a delicious range of Arabica beans, from seed to cup.
The specialty coffee market is a saturated one, so when creating the brand identity for Tambia, a key focus was to ensure we created a brand that will stand out in a crowded space. The identity for the brand is inspired by the colours, patterns and nature found in Colombia. The opulent style paired with more playful elements creates a unique brand world with lush style and elegance but that feels welcoming and intriguing.
I’ve worked with the Tambia team since the company was in its infancy, through to the launch of their first six unique coffees. Working alongside brand strategist Rose Radtke, we developed the visual and verbal brand, full range of packaging design, website design and copy, we supported on art direction and ideation and execution for their launch to market and creative campaigns.
Their coffees have real depth, and so does the brand - telling the story of the land and the Tambia coffee journey.
Kim Britten - Managing Director, Tambia
“We’ve had over 53,000 visits to our site so far, which is incredible. 5,000 people clicked through. An overall 10% response rate is amazing and a true testament to the strategy and creative! Nothing is a problem for them and they work to complete work of high quality that achieves the mission.”